by purplegator | Feb 16, 2026 | BLOG
In today’s fast-paced digital landscape, brands are constantly searching for direct and effective ways to connect with customers. While email inboxes overflow and social feeds become crowded, text messaging remains one of the most immediate and high-converting...
by purplegator | Jan 31, 2026 | BLOG
Mobile devices are no longer just a touchpoint; they are the primary way consumers discover, engage with, and buy from brands. As technology evolves and user expectations rise, businesses must refine their approach to stay competitive. In 2026, success depends on...
by purplegator | Nov 25, 2025 | BLOG
Mobile isn’t “the future” anymore, it’s the default. Your customers research on phones, compare prices on phones, read reviews on phones, watch product demos on phones, and often complete the purchase on phones. That reality changes everything about how you plan...
by bob | Mar 6, 2018 | BLOG
Rise and Grind with Mobile Marketing In the Shark Tank with Daymond John Bob Bentz, author of Relevance Raises Response, was in the Shark Tank and got a chance to talk mobile marketing with his favorite shark, Daymond John, at the Prince Theater in Philadelphia....
by bob | Dec 30, 2016 | BLOG, News
Mobile Marketing Podcast: WVU Alumni Association The author of Relevance Raises Response, Bob Bentz, was recently interviewed by the WVU Alumni Association as part of its Spotlight Series. The interview is part of a podcast series that highlights alumni...
by bob | Jul 27, 2016 | BLOG
Everyone has a mobile device which is almost always within reach. We live in the mobile age and if you are a marketer who isn’t tapping into these devices, you are a step behind. However, you can catch up by reading Bob Bentz’s 354 page book, Relevance...