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Bentz Talks Mobile Marketing on The SkillBites Show
Bob's book, Relevance Raises Response, was published by SkillBites and he was invited to be interviewed for their podcast, The SkillBites Show. Judy and Bob discuss many of the topics covered in his book. They talk about SMS text message marketing, social media...
Engage Attendees at Your Next Event with A Published Mobile Marketer
King of Prussia - He has a long list of impressive credentials and has always been at the head of the pack when it comes to mobile marketing and the advancement of technology. Bob Bentz is the president of Advanced Telecom Services, Inc, which is a full service mobile...
Adjunct Writes College Mobile Marketing Textbook
9 Chapter Book Designed Specifically for College Mobile Marketing Courses “The mobile phone is our lifeline. It is our gateway to the world. It is our digital DNA” So begins the first chapter of Relevance Raises Response: How to Engage and Acquire with Mobile...
Mobile Commerce
Mobile Commerce is the Next Generation of E-Commerce An increasing percentage of transactions are occurring via mobile devices on mobile commerce websites. In fact, as of 2015, 29.7% of e-commerce spending takes place on mobile devices in the United States. What does...
Mobile Apps
Consumers have recently made two decisions. First, they are more willing to use their mobile device over their desktop or laptop. Second, they are more likely to spend time in mobile apps instead of the mobile web, if they are given a chance. Consumers’ preferences...
Mobile Advertising
Mobile advertising has taken off and based on the projections, it is here to stay. An increasing number of companies each day are dedicating more money into a mobile advertising budget as they try to reach their target audience on their most personal device. Radio,...