Mobile advertising has taken off and based on the projections, it is here to stay. An increasing number of companies each day are dedicating more money into a mobile advertising budget as they try to reach their target audience on their most personal device. Radio, print and TV ad spending is going down while digital, […]
We all know that social media is here to stay. Individual people, small organizations, and complex corporations have social media accounts. At the end of 2015, Facebook has 1,591,000,000 users that log in at least once a month on their mobile device. This number has been consistently growing and isn’t expected to stop any time […]
When it comes to mobile, there are statistics that are simply amazing. Mobile devices are landing in the hands of a growing percentage of the population. As of Q3 in 2015, almost 78% of Americans, over the age of thirteen, own a smartphone (comScore). It’s not shocking that we spend a lot of time digesting […]
Bob Bentz Discusses the Power of Mobile Marketing Bob Bentz was recently featured on KJLH Radio FREE’s Front Page discusses mobile marketing and his rise in the industry. Listen to his New Media Monday segment right here! or share the link with a friend. https://relevanceraisesresponse.com/audio/2016-04-25-KJLH-Front-Page.mp3
9 Strategies to Help Your Business Laser Target Prospects and Sell More “The mobile phone is our lifeline. It is our gateway to the world. It is our digital DNA.” So begins the first chapter of Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, by Bob Bentz, president of mobile-first digital agency […]
The mobile phone is our lifeline. It is our gateway to the world. It is our digital DNA. Marketing is an ongoing contest for people’s attention, and mobile provides the mechanism that, in the history of promotion, is the closest a brand has ever been able to get to its customer. In Relevance Raises Response: How to […]
